Sling TV

Overview
Sling has the live TV you love... maybe too much. And when you love something too much things get dramatic and weird. After making this campaign these commercials tested as the highest performing ads Sling has ever done!

What I did
In this campaign I helped concept unexpected love situations, write jokes, oversaw a photography shoot, and designed an entire digital campaign to support the TV spots.

Deliverables
Pre-roll, Digital, Social

VIDEO CAMPAIGN

DIGITAL CAMPAIGN

And scored the highest in the history of Sling!

The campaign was tested…


Agency: Mekanism
CCO:
Tommy Means
Creative Director: Ali Sooudi
ACD/Art: Charlie Fingal
ACD/Writer: Andrew Crawford
Producers: Emily Monroe, Alex Zubak
Director: Jonathan Krisel

Credits

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Lyft | Pre-roll, UI Design

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McDonald's | Design, OOH, Social